1970's Men's Fashion Guide
Directory and Information Regarding 1970's Men's Fashion presented by Apparel
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of the 1970's.
Fashion in the 1970s is about individuality. Instead of brands
and following the trends like previous eras, the 70s were about “Freedom”, “identity”
and “Personal Expression”. Fashion in the 1970s began with a continuation of the
mini skirts, bell-bottoms, and the androgynous hippie look from the late 1960s and
eventually became an iconic decade for fashion.
There were a lot of sub cultures group developed in the
1970s, therefore there were no specific trends of recognizable style as there were
too many choices offered. This created oversupplying designs flooding into the fashion
market with no specific, clear direction.
The early 1970s were a continuation of late 1960s hippie
fashion. For men this particularly meant bell bottom jeans, tie dye shirts, and
military surplus clothing. Other early 1970s clothes for men included tweed sports
jackets, khaki chinos, chunky sweaters, storm coats, battle jackets peacoats, flannel
shirts, pleated pants, baseball jackets, corduroy pants, pullover sweaters and sweater
vests, tassels, cardigans, and hip-huggers. The most popular accessories of
the early 1970s for men were homemade, with necklaces, headbands, and bracelets
being made from all-natural materials such as wood, hemp, flowers, leather, shells,
stones, and Indian beads. Unisex hippie accessories included headbands, floppy hats,
and flowing scarves. Men's footwear in the early 1970s included flip-flops,
oxfords, Birkenstocks, platform shoes, earth shoes, and cowboy boots.
By 1974, the T-shirt was no longer considered underwear,
and was by then made in elaborate designs such as slogans, sports teams, and other
styles. By the mid 1970s, the hippie look had completely disappeared, although
casual looks continued. For the first time in decades, there was a significant shortage
of raw materials and fabrics, including synthetics like vinyl and nylon. As a result,
everyday designers kept things simple.
By the late 1970s, most men and women were wearing sports
clothing as everyday apparel. This was primarily based on tracksuits, jumpsuits,
velour or terry cloth shirts (often striped and low-cut), sweaters, cardigans, sweatshirts,
puffer vests, flare jeans, straight-leg jeans, and collared shirts, both long sleeve
and short sleeve. Around this time it also became fashionable for men to leave their
shirts un-tucked. This continued into the 1980s. Late 1970s accessories included
low-top sneakers, tennis headbands, puka shell necklaces, and wristbands.
Disco fashion featured fancy clothes made from man-made
materials. All styles of clothing were affected by the disco style, especially
those of men. Men began to wear stylish three-piece suits (which became available
in a bewildering variety of colours) which were characterized by wide lapels, wide
legged or flared trousers, and high-rise waistcoats (US vests). Influenced by the
popularity of aviator sunglasses in disco many wore glasses in the shape of aviators
but with clear prescription lenses. Neckties became wider and bolder, and shirt
collars became long and pointed.
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Men's Fashion page to be helpful.
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