Do you want a job as a men's fashion merchandiser? Finding menswear fashion merchandiser jobs are plentiful.
Merchandising is a process of selling goods and services (clothing, footwear, fashion accessories). The process of merchandising starts with identifying target customers, setting a price for a particular product, do negotiation and finally deliver the product to the customer.
According to some definitions, merchandising is any practice which contributes to the sale of products to a retail consumer. At a retail in-store level, merchandising refers to the variety of products available for sale and the display of those products in such a way that it stimulates interest and entices customers to make a purchase. HOWEVER, merchandising is NOT only for retailers. The fashion industry has several needs for merchandisers which go beyond the retail segment of the industry. For example, wholesalers utilize merchandisers to arrange men's fashion showrooms so that they are presentable when buyers visit the office. A better definition is that, merchandising is a set of activities for selling products, merchandise, service to the target customer with the help of merchandiser. Again, not specifically for the retail sector.
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In the supply chain, merchandising is the practice of making products in retail outlets available to consumers, primarily by stocking shelves and displays.
In marketing, one of the definitions of merchandising is the practice in which the brand or image from one product or service is used to sell another. Trademarked brand names, logos, or character images are licensed to manufacturers of products such as toys or clothing, which then make items in or emblazoned with the image of the license, hoping they'll sell better than the same item with no such image. For the owners of the IP (intellectual property) in question, merchandising is a very popular source of revenue, due to the low cost of letting a third party manufacture the merchandise, while the IP owners collect the merchandising fees.
The most common adult-oriented merchandising is that related to professional sports teams (and their players). A smaller niche in merchandising is the marketing of more adult-oriented products in connection with similarly adult-oriented films and TV shows. Sometimes a brand of non-media products can achieve enough recognition and respect that simply putting its name or images on a completely unrelated item can sell that item. In the men's fashion market merchandising and marketing go hand in hand.
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