Fashion designer utilize "fit models" in order to go
about the process of fitting and sizing their
clothing. A fit model is an actual model
(person) that the designer will use to try on clothing.
This will help the designer develop their standard for
fit. Fit models come in all shapes and sizes.
The designer needs to select one based on their
perception of their target market. For example, if a
designer is targeting teenage girls, they would most
likely utilize a teenage fit model. The fashion
industry has fit models such as plus size fit models,
maternity fit models, lingerie models, petite models,
male models, female models, etc. Fit models can
virtually come in any shape or size. It is up to the
designer to select the model that they
believe to be most appropriate to match the fit of their
consumers. Yes, this is very challenging. Clearly,
each person has a different body. It is not easy to
figure out the best standard for your customer base.
are developed, the manufacture will develop
samples. A fit session is then scheduled
with a fit model and the garments are worn by the model
so that the designer or the designers staff can inspect
the fit and drape of the garments. When a fit model
works with a fashion designer, he or she will regularly
come in for fittings. Typically, the
garments are not perfect on the first
submit. Therefore, size spec corrections are made, new
fit samples are produced, then new fitting sessions are
arranged. This is actually a good thing for fit
designers, because this allows them additional fit
sessions (which allows them to earn more money...).
What happens to
fit models that age,
gain weight, grow taller, etc.? Well, this could be a
problem... The purpose of the fit model is so that the
designer can maintain a "standard". If the fit model
(standard), grows or shrinks then the standard has
changed. That is certainly not a good thing.
Fit models are typically required to have a very
balanced and proportioned body shape (if the designer is
looking to fit "average" body types). However, even fit
models body dimensions vary from one model to the next.
Certainly, fit modeling is NOT a perfect science.
The only way to make clothing fit "all" of your
customers perfectly is to make custom made clothing for