Every women's fashion brand in the Apparel Search directory that starts with U - two brand profiles, UGG and Under Armour.
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Welcome to the U section of the Women's Fashion Brands directory. In this area of the fashion brand directory you will find women's fashion brands from leading apparel companies and fashion designers that begin with the letter U: two brand profiles in all, gathered in the grid below. U is one of the directory's smallest letters, and its two brands could hardly be less alike - a sheepskin footwear name on one side, a performance apparel name on the other - which makes the letter a tidy study in how differently a women's brand can be built.
If you know of an important women's fashion brand that begins with the letter U and is not listed in this section, please let us know. And if you prefer to search by clothing category rather than by a specific clothing brand, the Clothes Guide linked from this page organises the same wardrobe by garment instead of by name. One naming note: this letter's first brand is sometimes spelled 'Ugg', but the brand and its profile page are UGG - the spelling used throughout this page.
The letter's first profile is UGG, an American footwear company and a division of Deckers Brands, headquartered in Goleta, California. Its record runs from a 2003 appearance on Oprah's Favorite Things to capsule and boot collaborations with Jimmy Choo in 2009 and Swarovski the following year - and behind the products sits the directory's longest trademark record, in which the word is a protected brand in the United States, China and over 130 other countries, yet a generic term for a style of sheepskin boot in Australia and New Zealand. The second profile is Under Armour, founded in 1996 by former University of Maryland football player Kevin Plank on a plan to make a superior T-shirt - one that wicked perspiration away instead of absorbing it - and grown into a full performance range organised as HeatGear for heat, ColdGear for cold and AllSeasonGear in between.
Read together, the two profiles show the directory's range at letter scale. UGG's women's offer is footwear-led, with bags, clothing, outerwear and home goods carried under the same trademark; Under Armour's is apparel-led, running from athletic shoes, tees, hoodies, leggings and shorts to team uniforms for football, basketball and soccer, promoted through sponsorships of athletes, professional teams and college teams. One letter, two industries - and both profiles set out their facts, dates and product lists in full.
Read each profile for its full record. The UGG profile gives the company facts - Deckers ownership, the Goleta headquarters and Flagstaff e-commerce division - the three milestone moments, and the full trademark sequence from Shane Steadman's 1971 UGH-BOOT registration to the IP Australia decision, with onward links to the UGG Australia profile, the UGG Boot Colors guide and the blog's trademark explainer. The Under Armour profile gives the founding idea and its inventor, the three-gear temperature system, the complete product list and the sponsorship model, with onward links to the company's Apparel Search profile, news, jobs and financial pages.
From here you can browse onward across the whole A-to-Z of women's brand letters, to the women's brands main pages and the fashion brands directory - through the alphabet bar, the navigation or More to Explore below. Two profiles, one letter: U is small and complete.
This hub helps you find every U brand in the Women's Fashion Brands directory. To browse where to buy, visit our women's clothing store directory, where you can browse retailers by category.